There's a whole shelf of AI-visibility software now. Some of it is genuinely good — for the people it was built for. Here's the honest version of who should buy what.
The named platforms run $29 to $489 a month per Otterly.AI's own pricing page and $95 to $495 a month per Peec AI's; Profound shows brands a free trial and custom enterprise pricing. They give marketing teams charts: mention trends, share of voice, prompt tracking, competitor curves. If you have someone whose job is to read those charts every week, tune content, and run the playbook — they're solid products. That's what they're for.
A dashboard shows you the problem; reading the chart and doing the work stay with your team. Plans differ on engines, too. From their own pricing pages: Profound's free trial tracks ChatGPT only, and Otterly.AI sells Claude, Gemini and Google AI Mode as paid add-ons.
Our whole method is three steps: Get Read. Get Named. Get Chosen. You run a business, not a marketing department. So instead of a subscription to a chart, you get the answer: a one-time $79 audit that quotes exactly what ChatGPT — typed, by voice and with web search — GPT-6 Astra, Claude, Gemini, Perplexity, Grok, and Google's AI Overviews said about your business — who they recommend instead, which sources they read, and a plain-words fix list. Want it handled? We do the fixing. All nine engines included. 30-day guarantee: if the audit doesn't teach you something about your business, we refund it.
Vendor prices read from each one's own pricing page on September 15, 2026; the names link to the source. Prices change — the link is the record.
| Built for | Price | What you get | |
|---|---|---|---|
| Profound | brands with a marketing team (agencies have their own tab on the page) | Trial free; Enterprise custom, get a demo — per Profound's pricing page | Trial: ChatGPT only, 10 prompts run once. Enterprise: up to 9 answer engines tracked, daily. |
| Otterly.AI | solo marketers and small teams (Lite), SMEs and small marketing teams (Standard), mid-sized companies and agencies (Premium) | $29 (Lite), $189 (Standard) or $489 (Premium) a month; Enterprise custom, starting from $1,000 a month — per Otterly.AI's pricing page | tracking of 4 AI search engines, daily; Claude, Gemini and Google AI Mode sold as paid add-ons |
| Peec AI | SEO and content managers (Starter), SEO teams (Pro), marketing teams running multiple projects (Advanced) | $95 (Starter), $245 (Pro) or $495 (Advanced) a month; Enterprise custom, annual — per Peec AI's pricing page | daily tracking of 3 AI models per plan; 1 project on Starter, 5 on Advanced |
| Vaunted | Business owners | $79 once (monitoring optional) | 25 buyer questions across all 9 engines, 225 graded answers, a plain-words fix list, done-for-you Fix if you want it. 30-day teach-you-something guarantee. |
Two minutes, no signup, no dashboard: see what the AI engines say about your business right now — and we show you our own score while we're at it. We publish it every Monday.
See what AI says about my business — free